Lynsi Snyder-Ellingson is the head of In-N-Out Burger, one of Forbes’ 400 richest people, and bassist for a rock band.
She and some of her colleagues will be performing at the House of Blues Anaheim on Friday, October 15 as part of an event called Rock 2 Freedom, which will raise money to fight drug addiction. Snyder-Ellingson, who also practices drag racing, is also planning a car cruise in January for another of his causes, the fight against human trafficking.
Both events will benefit the Slave 2 Nothing Foundation, established by Snyder-Ellingson and her husband Sean Ellingson, in 2016. The foundation raises funds and directs them to organizations that fight both drug addiction and human trafficking . In 2021, it awarded 96 grants totaling $ 1.7 million to nonprofits in the seven states where In-N-Out has restaurants, according to a press release.
This weekend’s concert falls during National Drug Abuse Awareness Month, the January car cruise will be during National Slavery and Human Trafficking Prevention Month.
âWe’re focusing on two different things, but they really overlap a lot,â she said in a phone interview from the chain’s offices in Baldwin Park, near where the company has been. founded by his grandparents in 1948.
Snyder-Ellingson came up with the ideas for both events, according to Todd Gorton, head of the community engagement department for the In-N-Out Burger Foundations.
âShe’s incredibly creative and loves finding new ways to reach out and connect people,â he said in a separate phone interview. “Rock and roll just makes sense.”
Rock 2 Freedom will be in the Main Hall and Foundation Hall of the House of Blues. It will feature a performance by In-N-Out’s âfamily bandâ, .48 Special, with Snyder-Ellingson on bass and her husband on lead guitar. Most of the other members are from the In-N-Out leadership, and their rehearsals are built around their work schedules.
âWe all work full time, so we train when we can,â Snyder-Ellingson said in a phone interview. âUsually we do ’90s alternative rock, classic rock, newer stuff.
âWhen I say newer, I mean the past 20 years,â she added.
In addition to the musical era, the group’s repertoire focuses on its content.
âAlmost every song has to do with addiction or drugs in some way or another, so it’s pretty relevant,â Snyder-Ellingson said.
Other groups on the bill will share the message, she said. They are the hard rock band from Long Beach LAW, led by Jakob Nowell and alternative rock band HU3M3N.
In-N-Out restaurants have cans on their counters for walk-in patrons to donate, but the House of Blues concert is a unique way to reach audiences, according to Snyder-Ellingson.
âA lot of our events have been low-key, the public has not been informed,â she said.
Snyder-Ellingson has a big presence in the business world and was recently named to Forbes Magazine’s 400 Richest Americans list for 2021. She doesn’t make many personal appearances but is known to staff at nearly 370 restaurants. In-N-Out. In June, she was the restaurant leader in an employee survey conducted by the employment website Glassdoor.
Employees notice when she walks into a restaurant.
âSometimes a person notices it and then it starts to spill over into the staff,â she said. “They all try to look casually without appearing obvious, but they still look obvious.”
Roche 2 Liberty
Or: House of Blues Anaheim, Downtown Disney District, 400 W. Disney Way No. 337, Anaheim
When: 7 p.m. Friday, October 15. Doors open at 6:30 p.m.
COVID-19 restrictions: Clear bag policy in place. Participants must provide proof of a negative COVID-19 test result within 72 hours of the event or a full COVID-19 vaccination. houseofblues.com/safety-guidelines
Tickets: $ 100